What You Can Learn From Aaron Winning "Rep of Year"

 
 
 

Congratulations to our Aaron Harper for winning Sqwincher’s 2022 “Rep of the Year” award. This is Aaron’s second time winning the award.

About Sqwincher: Sqwincher is the top-selling electrolyte replacement drink in the industrial sector.

What can you learn from this:

  1. Communicate consistently:

    • Aaron responds quickly to his principals for updates on end-user projects.

    • Instead of haphazard calls during the week with Jeff Boylan, his Sqwincher regional manager, Aaron scheduled weekly catch-up calls to keep Jeff up-to-date.

  2. Focus on end-user conversions:

    • Aaron constantly kept samples with him during end-user visits.

    • Perform trainings: Aaron performed end-user speaking engagements regarding proper hydration and tips to stay cool in the summer.

  3. Stay close to the national distributors and regional distributors.

    • Aaron performed end-user sales blitzes on behalf of his distributors.

    • He gave out hundreds of Sqwincher sample packs to distributor sales teams.

Aaron educating a construction crew on “Hydration 365”

A big thanks to Jeff Boylan, Sqwincher’s Midwest Regional Manager, who helped to make Aaron successful with end-user surveys, presentations, and distributor meetings.

And THANK YOU to:

  • our Market Force inside support team of Cindy Klebacha and Danielle Kazyak. They assembled thousands of sample packs for our outside sales team.

  • Sqwincher’s customer service and shipping departments. It was a wild year for electrolyte drinks!

 
Matt Gauerke