Market Force

View Original

How To Win Sqwincher's "Rep Of The Year" ...again!

What can you learn from Kelly Kilduff who won the 2021 “Rep of the Year” for the Midwest region?

For the fifth time, a Market Force sales agent has won Sqwincher’s “Rep of the Year” in the Midwest region for 2021. Here’s what you can learn based on how Sqwincher grades their manufacturer's representatives:

  • Communication with the Sqwincher team: are you returning phone calls/emails/texts immediately? Are you offering feedback to your manufacturers consistently?

  • Successful joint calls with their regional Sqwincher sales director and independent calls: are your joint calls well-prepared? Are you visiting the key decision-makers? Are you following up on your sales visits?

  • End-user conversions to Sqwincher and end-user trainings on the benefits of Sqwincher and how to prevent heat stress with proper hydration

  • End-user placement of the various Sqwincher promotions.

  • Management of national account distributors and regional distributors: are you working with the national account safety specialists and construction specialists? Are you making end-user visits with their national account end-users?

  • New distribution development

Beside Kelly meeting and exceeding the above Sqwincher criteria, he grew his Sqwincher territory 41% over 2020.

We thank our Market Force inside support team - Cindy Klebacha and Danielle Kazyak - who assemble Kellly’s Sqwincher sample kits, answered Kelly’s customer’s questions, performed tele-sales to Kelly’s Ohio end-users, followed up on Sqwincher leads, and provided all-around effective customer service.

Finally, a thank you to Sqwincher’s regional director, Jeff Boylan, for supporting Kelly’s efforts in Ohio.